UGC Portfolio ● English + Español ● Tampa, FL

Bilingual UGC, made by someone who's been creating content for brands for eleven years.

I'm Audra Espinoza. Venezuelan in Tampa, bilingual, 11 years in PR and communications. I'm entering UGC with real experience: I know how to write, shoot, speak on camera, direct, and edit. What's new is the format, not the work.

Pitch ● Introduction

New to UGC. Not new to creating content for brands.

One minute to get to know me before you decide if we're a fit.

If your brand speaks Spanish

Two more pitches, in my first language.

For Spanish-speaking audiences, Latina markets, and brands trying to connect with the US Hispanic consumer. If your brand is Venezuelan, the second one is for you.

Spanish Pitch ● Vol. I

Nueva en UGC. No en crear contenido para marcas.

Same message, delivered in Spanish for Latina / Hispanic markets.

Spanish Pitch ● Vol. II

Frases que encontrarás en mi propuesta si tu marca es venezolana.

Specifically for Venezuelan brands or brands targeting the Venezuelan diaspora.

Latest piece

October 2026.

Tampa International. Travel-day storytelling with the most photographed flamingo in Florida as the lead.

This section updates every time I finish a new piece. If what you're watching is from this month, you're seeing my current creative energy, not an archive from last year.

Travel · Lifestyle · English-Spanish

Who I am

11 years creating content for brands.
Now, also for yours.

I spent most of those years inside a Florida tourism brand doing everything: writing, filming, editing, pitching press, and managing teams. That brand grew to $1.8M and held the #1 Google position for five years straight.

The last year and a half I went out on my own and started working with clients across beauty, hospitality, wellness, fintech, lifestyle, education, and tourism. Each one with its own tone, language, and audience.

I'm entering UGC from a different place. I'm not learning how to create content ● I've been doing it for eleven years. What I bring you is all that experience, applied directly to your brand.

Content types

What I can make for you.

In English, in Spanish, or both at once. Whatever the brand needs and whatever the platform calls for.

Talking-head

Me on camera telling what your brand wants to say. With your script or one I write.

Product demos

I show your product actually using it. Nothing that feels like an ad.

Lifestyle

Your product woven into my real day: kitchen, travel, family, work. Nothing forced.

Voice-over

Narration in English or Spanish for your videos. Warm tone, direct, or whatever you ask for.

Testimonials

Reviews that sound like a conversation with a friend, not a commercial.

Paid ads

Content designed for Meta and TikTok ads. The first 3 seconds are everything.

Travel & hospitality

Hotels, restaurants, destinations. I live in Florida, so I can cover a lot from here.

English + Spanish

Same concept in both languages, but each written from scratch. Not translated.

Experience

What I know how to do.

Strategy

Plan what to publish, when, on what platform, and why. What people call "editorial calendar," only built for results.

Writing scripts

Bilingual scripts for Reels, TikToks, Shorts, ads, or longer videos. If it works in the first 3 seconds, I did it right.

On camera

I'm comfortable on camera. I can follow a script word for word or improvise if you prefer.

Angles and framing

I know what works in 9:16 and what works in 16:9. They're not the same and I know the difference.

Lighting

I have my own setup. Natural light when the day cooperates, built light when I'm shooting at night.

Directing other creators

If you need the content to come from other people, I write the brief, direct the remote shoot, and edit at the end.

Editing

Fast cuts, text overlays, basic color, versions tailored to each platform. I work in CapCut and Final Cut.

Beyond Instagram

The content below lives on Instagram, but many of those videos were also used on TikTok, YouTube Shorts, LinkedIn, email, and ads.

An important note about the archive: some pieces I made start to finish. Others I supervised, directed, approved, or they were collaborations with other creators and brands. If you want to know my exact role in any piece, ask me.

Audra on the beach with her husband and kids

Family and real life

My life isn't a set.
It's part of the content.

I have an 8-year-old daughter, a 6-year-old son, a husband, and a house in Tampa with slow mornings and chaotic evenings. If your brand fits, all of that is a real setting to tell its story.

Some brands need a hired actress. I'm not that. I'm a real Latina mom with a real bilingual family dynamic who knows how to integrate a product so it doesn't feel like advertising.

If that's what you're looking for, let's talk.

Portfolio

Selected work.

A mix of on-camera presence, bilingual storytelling, tourism campaigns, family content, and product creativity. Some projects were developed directly by me, others in collaboration with brand teams.